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Current available jobs in Sales & Marketing:





Sales & Marketing: Marketing
MARKETING MANAGER - Berglund Center (Roanoke, VA)

Summary: Work with current Marketing Manager to complete tasks necessary to promote events and sell tickets, develop and execute event marketing campaigns for the show season, promote the use and reputation of the venue, as well as various tasks to generate revenue for the company.

Responsibilities:

  • Public Relations – Pitch stories, create PR events, generate media hits, build relationships with anchors, reporters, writers, DJs, Program Directors, News Editors, etc. in the Roanoke Valley and outlying markets. Represent the building for all PR-related activity. Serve as liaison between media and show promoter or publicist to achieve PR goals.
  • Day of Show – Coordinate with publicist from show ahead of time regarding media requests the night of the show as well as obtain the media policy. Escort media to and from the stage according to that policy.       Coordinate gifts for the artist, trade shot opportunities, and artist autographs with the tour manager early on the day of the show.
  • Event Ownership – Oversee the implementation of the Marketing Plan for certain events put together by the Marketing Department, including media buying, trades, PR, grassroots, Group Sales, third parties, community events, etc.
  • Scoreboard exposure – Coordinate displaying up-to-date event information with scoreboard operator to be displayed on the Berglund Center scoreboard. To be updated weekly
  • Radio Broadcasts – Coordinate mentions of up-to-date event information with Rail Yard Dawgs (hockey) to be broadcast on affiliated radio network(s). To be updated weekly
  • Video Loop – Coordinate video uploads with Rail Yard Dawgs, as well as video uploads for the in-house concourse TVs. To be updated as needed. Loop tape is to be played on Box Office TVs and concourse TVs during events.
  • Community tie-ins – Create relationships with various community groups, i.e. Feeding America, Children’s Miracle Network, Boys and Girls Club, etc…, and create year long deals to enhance PR campaigns.
  • Trade Publications – Serve as liaison to reporting gross and paid ticket numbers to Pollstar, Billboard, and Venues Today Magazines.
  • Malls & Kiosks – Coordinate activities with the malls and Downtown Roanoke, Inc. (DRI) to promote Berglund Center events
  • Photography - Serve as liaison with Staff photographer for Berglund Center events
  • Third Parties - Negotiate year long deals with various third party partners, and secure sponsors for pre-concert parties and various events

OTHER DUTIES AND RESPONSIBILITIES:

  • Ensure the development, implementation and reconciliation of comprehensive marketing programs
  • Ensure the development, maintenance and coordination of advertising/sponsorship opportunities
  • Plan, organize, lead and control public relations efforts for the facility
  • Negotiate advertising and media-related sponsorship agreements
  • Develop, edit and issue press releases
  • Analyze challenges, identify alternative solutions, project consequences of proposed actions and make decisions in support of organizational objectives
  • Establish and maintain positive, cooperative working relationships with contacts and co-workers
  • Explore non-traditional marketing opportunities for the facility and its events
  • Negotiate deals and contracts successfully
  • Develop, monitor and evaluate annual marketing budget
  • Create, prepare and implement advertising and promotional plans for booked events
  • Liaise with promoters to market the facility
  • Negotiate and maintain promotional partnerships with corporate partners
  • Develop, direct, coordinate and review the strategic plan for providing marketing services
  • Plan and negotiate all paid TV, radio, print and outdoor advertising for various marketing campaigns
  • Communicate daily with media partners, promoters and entertainment agencies to maintain cooperative, positive relationships
  • Track, analyze and compare event sales information
  • Work directly with other departments to implement campaigns
  • Manage event settlement packets, including collecting invoices, coding and creating a back-up packet
  • Develop collateral, including fliers, newsletters, websites, posters, postcards and email blasts
  • Manage day-to-day promotions and event activities
  • Provide direction to Group Sales and/or Ad Sales with regard to events
  • Manage public relations for the facility and events
  • Work directly with promoters for upcoming events to ensure success and customer satisfaction
  • Plan meetings to negotiate and research advertising mediums
  • Secure advertising deals and oversee implementation
  • Coordinate team efforts with other departments to implement marketing ideas/tasks
  • Oversee grassroots program and collateral created
  • Maintain and monitor a solid media relations program, including the creation of media releases and the coordination of interviews and media requests for information on the event, facility or staff
  • Create marketing plans for events being promoted at the facility in conjunction with a promoter, or on behalf of the facility
  • Promote a service excellence culture and principles within department and facility
  • Perform all other duties as required
  • Carry out all assigned duties and responsibilities, including additional tasks as needed to achieve maximum success for each show, the venue, and entertainment seasons

Qualifications:

  • Minimum of 5 years of increasingly responsible experience in sales and/or marketing, preferably with a sports facility, convention center, performing arts facility or other multi-purpose public assembly facility
  • Bachelors Degree from an accredited college or university with major coursework in marketing, public relations, business administration or other related field
  • Demonstrated proficiency in Microsoft Office applications and word processing, spreadsheets, database, presentation, graphic design, PowerPoint and Internet software
  • Demonstrate excellent written and oral communication skills; communicate clearly and concisely in the English language, both orally and in writing
  • Assertive, outgoing, creative, hard-working, resourceful, independent thinker who is greatly interested in working in Sports/Entertainment Marketing. This is a unique opportunity to enter into the industry and learn what goes into a comprehensive marketing campaign for various shows arenas.
  • Team player who is proactive and a problem solver
  • Must be able to work flexible hours including nights and weekends
  • Knowledge of Website maintenance
  • Proficient with social media (analytics, posts)
  • Familiarity with publishing software such as Microsoft Publisher, Illustrator and Adobe Photoshop
  • Familiarity with media buying and promotions
  • Knowledge of federal, state and local regulations

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Sales & Marketing: Marketing
MARKETING COORDINATOR - Budweiser Gardens (London, ON)

Summary: This position with the assistance of the Director of Marketing is responsible for creating marketing, advertising and promotional plans for upcoming events; preparation of marketing advertising settlements for concerts and shows; Cyber Club email blasts; coordination of special events and promotions for upcoming events and is responsible for the Budweiser Gardens Centre Tour program.

Responsibilities:

  • Reporting to the Director of Marketing, the Marketing Coordinator is responsible for assisting the Director of Marketing in creating marketing, advertising and promotional plans for upcoming events at Budweiser Gardens
  • Assist the Director of Marketing with the preparation of marketing advertising settlements for concerts & shows
  • Responsible for the creation and maintenance of programs for the Neolane system and communication with Spectra Ticketing & Fan Engagement in order to create Cyber Club email blasts to patrons of the facility
  • Responsible for creating, maintaining and updating the content on venue social media platforms.
  • Responsible for the content of the website and a liaison with the IT Department to make necessary additions, corrections or revisions
  • Responsible for arranging advertising content with graphic designers for local magazines, Business London, London Free Press and other publications
  • With assistance from the Director of Marketing shall also be responsible for the creation of Third Party Partnerships, arranging meetings with potential partners and working with existing third parties to promote upcoming events
  • Assist the Director of Marketing with the coordination of special events and promotions for upcoming concerts, events and family shows
  • With assistance from the Director of Marketing shall also be responsible for the creation and implementation of grassroots marketing plans to promote upcoming events.
  • Responsible for the daily activities of interns within the Department
  • Responsible for the Budweiser Gardens Tour Program which consists of creating the program, scheduling and providing guided tours of the facility
  • Other duties as required.

Qualifications:

  • BS or BA degree (or equivalent experience) required. Willingness to work the hours necessary to meet the Marketing Department’s objective

Accountabilities:

Oversee Marketing Department’s Interns. Performs the departmental administrative duties and assists the Director of Marketing in ensuring a high standard of excellence in regards to the marketing department objectives  

  • EQUAL OPPORTUNITY EMPLOYER
  • DRUG FREE WORKPLACE

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Sales & Marketing: Corporate Sponsorship Sales
ACCOUNT EXECUTIVE - Donald L Tucker Civic Center (Tallahassee, FL)

Summary: The Account Executive is responsible for finding ways to generate new revenue for the Donald L. Tucker Civic Center. Primary functions include: the sale of banquet, exhibition hall and meeting space events; the sale of corporate sponsorships and luxury suites.

Responsibilities:

  • Promote the facility to potential clients; conduct facility tours; answer questions and provide information regarding facility food & beverage, facility services, technical capabilities, policies and procedures; assist clients in finalizing booking arrangements and issuing contracts.
  • Prepare proposals and cost estimates related to clients.
  • Responsible for making cold calls, setting appointments & conducting sales presentations.
  • Attend Industry events and tradeshows.
  • Establish and maintain effective working relationships within the community, to include local hotels and industry organizations; represent the facility professionally at all times.
  • Responsible for prospecting, selling, cultivating new corporate sponsorships for the building
  • Responsible for executing all aspects of corporate partnership fulfillment.
  • Responsible for the design of sales proposals and presentations for potential corporate partners.
  • Responsible for creating and implementing new ideas and opportunities that will drive revenue for the building.
  • Work with the sales & marketing department on opportunities to cross sell corporate partners.
  • Responsible for working and attending events (including nights and weekends)
  • Other duties as assigned by the Marketing Manager and General Manager.
  • Meets specified goals and objectives for fiscal year

Qualifications:

  • Bachelor’s degree from accredited college or university with emphasis in hospitality management, public or business administration, or other related fields.
  • Minimum 2 years of sales and/or event experience in the hospitality industry, convention center, conference center or other similar public assembly facility.
  • Ability to communicate clearly, concisely and professionally, both written and orally, in the English language.
  • Certified Meeting Professional (CMP) designation preferred.
  • Possession of a valid driver’s license.
  • Ability to work beyond normal business hours including nights and weekends as required.

SKILLS AND ABILITIES:

  • Excellent communication, organizational and interpersonal skills required.
  • Ability to use initiative, prioritize workload and handle multiple tasks simultaneously.
  • Advanced oral and written communication skills.
  • Strong orientation to customer service and ability to work with other staff members in the facility.
  • High aptitude for figures and advanced writing skills.
  • Professional presentation, appearance and work ethics.
  • Ability to work nights and weekends.

EOE, DFWP


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Sales & Marketing: Corporate Sponsorship Sales
SENIOR CORPORATE PARTNERSHIP SALES MANAGER - PPL Center (Allentown, PA)

Summary: The Senior Corporate Partnership Sales Manager is primarily responsible for generating new business revenue with local, regional and national companies through the sale of integrated sponsorship packages of?the PPL Center and Lehigh Valley Phantoms assets. The Senior Corporate Partnership Sales Manager will sell fully integrated marketing, media and promotional programs that include marketing rights, on-premise signage, game sponsorships, promotions, event marketing, media exposure and select premium seating elements.

Responsibilities:

  • Work with the VP of Corporate Partnerships & Premium Seating to implement the goals, objectives, policies, and priorities of all corporate sales programs and activities
  • Prospect, sell, activate and maintain corporate sponsorships, advertising and premium seating partnerships for the venue, team and special events
  • Regularly engaged in the business of making sales, and presentations away from the primary place of business
  • Design sales proposals and presentations for potential corporate partners
  • Prepare advertising, sponsorship and premium seating contracts and addenda; identify issues with contract language; address issues with and make recommendations for resolution; negotiate corporate sales pricing and other rates as required
  • Achieve corporate partnership revenue goals and budgets
  • Work with Lehigh Valley Phantoms team to coordinate the fulfillment of all aspects of contractual obligations including tickets, signage and other branding and promotions
  • Meet with corporate partners and outside agencies at their place of work to get all branding created and placed in a timely manner
  • Interact in a professional manner with senior level management and ownership
  • Oversee the service of corporate partnerships through various means including direct contact, newsletters, partner gatherings and client entertainment events
  • Identify key open categories and new categories as prospective new business leads
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Renew and grow existing corporate sponsorship and media partnerships through continued outstanding service and up selling of additional sponsorship assets into current partnership agreement
  • Track prospecting, sales and inventory, and manage sales reports
  • Manage corporate sales and select premium seating inventory in a fiscally responsible manner
  • Other duties as assigned

Qualifications:

  • Minimum of 5-7 years of experience in advertising or sports sponsorship/arena sales
  • Experience in the Lehigh Valley marketplace preferred
  • Proven track record of generating new business and retaining clients
  • Bachelor’s degree from an accredited college or university with major course work in sales, public relations, business administration, hospitality management, or other related field
  • Computer proficiency in Microsoft Work, Excel and PowerPoint
  • Strong written and verbal communications skills
  • Ability to spend time on the road conducting sales pitches to new prospective clients
  • Ability to work a flexible schedule including evenings, weekends, and holidays is required
  • Outstanding communication skills are essential for interactions with clients, operational leaders ?and other senior executives.

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Sales & Marketing: Premium/Suite Sales
DIRECTOR, PREMIUM SEATING - PPL Center (Allentown, PA)

Summary:

This position will be responsible for coordinating all premium seating sales for the PPL Center.

Responsibilities:

The Director of Premium Seating will be responsible for coordinating all premium seating sales and servicing for the PPL Center and Lehigh Valley Phantoms.  This person will oversee the sales of luxury and bunker suites, loge boxes  and club seats.  They will also manage the staff that will assist in the premium seating servicing and/or rental sales process. General management and sales duties will include:

  • Assist in the recruitment and hiring of other staff positions in department when applicable
  • Provide top level client servicing to premium seat clients
  • Plan for upcoming renewal cycles and gifts and/or special events for PS clientele
  • Budget requirements and contract compliance
  • Assist with the creation of policies and procedures as needed
  • Reporting and tracking systems (Salesforce, BOX, etc.)
  • Work closely with team ticket sales department to ensure common message is received to all ticketing clients (both STH and PS clients)
  • Assist in the creation and development of sales presentation materials
  • Liaison with accounting, box office, team personnel, and Spectra as needed
  • Coordinate all aspects of sales solicitation process including account lists and assignments for staff
  • Develop and implement marketing plan to sell inventory
  • Hold weekly sales meetings and follow reporting system to corporate
  • Sales of all inventory- achieving appropriate goals as determined by management
  • Manage the contract database and sales reports
  • Other duties as appropriate for a director

Qualifications:

  • Extensive premium seating sales experience
  • Excellent communication and presentation skills required
  • 4-5 years of sales experience or previous experience in a similar working environment
  • Bachelor’s degree from accredited college/university in a related field
  • Ability to work comfortably with Excel, Word, Power Point and email applications
  • Ability to work nights, weekends and select holidays as required

EOE. DFWP.


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Sales & Marketing: Premium/Suite Sales
COORDINATOR, PREMIUM SERVICES & GROUP SALES - Ted Constant Convocation Center (Norfolk, VA)

SUMMARY: This position will be responsible for overseeing all Premium Services at the Ted Constant Center and S.B. Ballard Football Stadium along with supporting the Director of Sales with daily administrative tasks associated with the Sales and Marketing departments.

RESPONSIBILITIES

Premium Seating Responsibilities:

  • Manages the servicing and operation activities for premium/suite department for all TCCC Arena Events, ODU Football and ODU Basketball
  • Develop annual club/suite level servicing plan with focus on servicing premium service clients at all Constant Center events, along with developing ticketing packages for concerts and family shows
  • Serves as the liaison for accounts to purchase additional tickets for all football and basketball, and third party events held at the TCC and to Aramark
  • Service current accounts in an effort to further develop client relationships
  • Support Director of Sales in premium department daily tasks and activities
  • Create order forms, collateral, and quarterly newsletters for premium seating clients
  • Educate Suite Administrators on how to utilize Online Food and Beverage Ordering Software
  • Plan and execute special events for premium seating clients
  • Maintain, and effectively communicate with, Premium Seating customer database on a regular basis
  • Create system to notify Premium Seating customers of events, and solicit ticket sales for events from Premium Seating clients
  • Fill out order forms for, process payment for, and deliver/ship tickets for events to Premium Seating clients
  • Create and maintain system for post-event follow-up for Premium Seating clients
  • Fulfill donation requests from non-profit organizations
  • Actively prospect for new premium seating clients through newspapers, internet, brochures, etc.
  • Participate in events, promotions, client entertainment and other activities as required
  • Closely plans, coordinates cost and pricing on menu selections for Suite/Stadium Catering events.
  • Attempt to achieve first-contact resolution of client issues to ensure they are resolved quickly and effectively.

Group Sales/Marketing Department

  • Support group sales and marketing department with daily activities such as fulfilling group sales orders, printing tickets, mailings, departmental customer service and flyer creation
  • Assist in the creation and implementation of sales/marketing related collateral pieces
  • Assist with conducting research for various group sales/marketing projects and new group prospecting
  • Assist with maintaining and putting together group category databases
  • Assist with outbound and inbound sales calls when needed on an event by event basis
  • Event day responsibilities as required to include evenings and weekends
  • Perform other duties and projects related to the department as assigned

QUALIFICATIONS:

  • Bachelor’s degree from an accredited college or university in Marketing, Communications, Sports/Business Management or a related field 
  • Excellent written and verbal communication skills with a friendly and professional telephone manner 
  • Graphic design ability
  • Strong organizational and time management skills
  • Must be detailed-oriented, with the ability to meet deadlines and handle multiple assignments and projects in a fast passed environment
  • Ability to work nights, weekends and holidays as job duties involve non-traditional hours

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