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SUMMARY: To book events and generate revenue at the facility through aggressive sales and marketing efforts. To build facility’s customer base. To identify customer needs and effectively relay the information to pertinent staff.
QUALIFICATIONS:
Minimum of 2-4 years of increasingly responsible experience in sales in a related industry
Bachelor's Degree from an accredited college or university with major course work in marketing, public relations, hospitality, business administration, sports management or other related field is preferred; equivalent work experience will be considered
ABILITY TO:
Represent the facility as its primary sales representative both locally and regionally
Research, identify and qualify the appropriateness of groups for the facility
Initiate contact with prospective user groups and individuals
Assist in developing and implementing the sales and marketing activities of the facility including budget development, marketing initiatives with respect to sales generation, follow through systems and departmental procedures
Initiate and articulate the sales and marketing message of the facility through written and oral communications in the English language
Communicate challenges with proposed solutions to the Director of Sales and Marketing
Manage and participate in the development and implementation of goals, objectives, policies, and priorities of all sales programs and activities
Establish and foster positive, cooperative working relationships with contacts and co-workers
Work a flexible schedule, including early mornings, evenings, weekends and holidays
Calculate basic arithmetic (addition, subtraction, multiplication and division)
SPECIAL KNOWLEDGE OF:
Industry sales principals and terminology
Marketing and advertising/sponsorship program development
Public Relations
Microsoft Office applications and Internet proficiency is required
Basic Knowledge of Publishing software such as Microsoft Publisher and Illustrator is a benefit
Basic Knowledge of Delphi, Breeze or EBMS is a plus
Creating and executing presentations to potential groups
JOB FUNCTIONS:
Book the following types of event at the facility: Trade Shows, Conventions, Consumer Shows, Family Shows, Concerts, Banquets, Meetings/Seminars, Sporting Events, Association Business, Social Events, Banquets and various other Special Events
Meet or exceed sales goals and objectives by successfully negotiating and closing contracts
Effectively close business and sell products including but limited to, room rental fees, food and beverage services, marketing services, audio visual services and ancillary services and equipment
Handle incoming sales calls with a professional greeting and properly inform clients of date availability and scope of services
Respond to all customer calls and requests within 24 hours
Participate in and prepare for weekly sales meetings
Submit weekly sales activity reports and perform related duties as required
Conduct regular site tours for potential groups
Collect and effectively communicate customer correspondence to related internal departments
Perform outside sales and solicitation calls monthly
Maintain relationships with CVB, DDA and other hospitality related establishments
Participate in community organizations, events and networking opportunities
Explore non-traditional marketing opportunities for the facility and its events
Implement all aspects of sales plan assigned
Help develop, edit and issue press releases
Prepare written proposals; reevaluate potential business value of various events and clients; initiate contractual arrangements
Work directly with customers to ensure success and customer satisfaction
Promote corporate HYD culture and principles within department and facility
Minimal travel may be required
Manage and participate in the development and implementation of goals, objectives, policies, and priorities of all sales programs and activities
Perform all other duties as required by the Director of Sales and Marketing
EOE. DFWP.
Note:
When you apply for this job online, you will be required to answer the following questions:
1. YES or NO: Have you earned a Bachelor's Degree from an accredited college or university?
2. YES or NO: Do you have a MINIMUM of 2-4 years of increasingly responsible experience in sales in a related industry?
3. To be considered, please list your salary requirement.