REPORTS TO: Director of Sales & Marketing

ENTITY: Global Spectrum

SUMMARY: To book events and generate revenue at the facility through aggressive sales and marketing efforts. To build facility’s customer base. To identify customer needs and effectively relay the information to pertinent staff.

QUALIFICATIONS:

• Minimum of 2-4 years of increasingly responsible experience in sales in a related industry
• Bachelor's Degree from an accredited college or university with major course work in marketing, public relations, hospitality, business administration, sports management or other related field is preferred; equivalent work experience will be considered
   

ABILITY TO:

• Represent the facility as its primary sales representative both locally and regionally
• Research, identify and qualify the appropriateness of groups for the facility
• Initiate contact with prospective user groups and individuals
• Assist in developing and implementing the sales and marketing activities of the facility including budget development, marketing initiatives with respect to sales generation, follow through systems and departmental procedures
• Initiate and articulate the sales and marketing message of the facility through written and oral communications in the English language
• Communicate challenges with proposed solutions to the Director of Sales and Marketing
• Manage and participate in the development and implementation of goals, objectives, policies, and priorities of all sales programs and activities
• Establish and foster positive, cooperative working relationships with contacts and co-workers
• Work a flexible schedule, including early mornings, evenings, weekends and holidays
• Calculate basic arithmetic (addition, subtraction, multiplication and division)

SPECIAL KNOWLEDGE OF:

• Industry sales principals and terminology
• Marketing and advertising/sponsorship program development
• Public Relations
• Microsoft Office applications and Internet proficiency is required
• Basic Knowledge of Publishing software such as Microsoft Publisher and Illustrator is a benefit
• Basic Knowledge of Delphi, Breeze or EBMS is a plus
• Creating and executing presentations to potential groups
   

JOB FUNCTIONS:

• Book the following types of event at the facility: Trade Shows, Conventions, Consumer Shows, Family Shows, Concerts, Banquets, Meetings/Seminars, Sporting Events, Association Business, Social Events, Banquets and various other Special Events
• Meet or exceed sales goals and objectives by successfully negotiating and closing contracts
• Effectively close business and sell products including but limited to, room rental fees, food and beverage services, marketing services, audio visual services and ancillary services and equipment
• Handle incoming sales calls with a professional greeting and properly inform clients of date availability and scope of services
• Respond to all customer calls and requests within 24 hours
• Participate in and prepare for weekly sales meetings
• Submit weekly sales activity reports and perform related duties as required
• Conduct regular site tours for potential groups
• Collect and effectively communicate customer correspondence to related internal departments
• Perform outside sales and solicitation calls monthly
• Maintain relationships with CVB, DDA and other hospitality related establishments
• Participate in community organizations, events and networking opportunities
• Explore non-traditional marketing opportunities for the facility and its events
• Implement all aspects of sales plan assigned
• Help develop, edit and issue press releases
• Prepare written proposals; reevaluate potential business value of various events and clients; initiate contractual arrangements
• Work directly with customers to ensure success and customer satisfaction
• Promote corporate HYD culture and principles within department and facility
• Minimal travel may be required
• Manage and participate in the development and implementation of goals, objectives, policies, and priorities of all sales programs and activities
• Perform all other duties as required by the Director of Sales and Marketing

EOE. DFWP.